What has the Queen ever done for me?

What has the Queen ever done for me?

 

Before I answer that question, what do you think? I’ve seen a lot of comments like this on social media and wanted to say a few words about one of her biggest contributions to the UK.

 

Leaving aside her support for over 600 charities, and numerous civic duties and constitutional duties which saw her work but over 70 years until almost the day she died, the Queen has made one huge contribution to the UK economy:

 

Tourism

 

The Queen and the royal family have attracted billions of pounds and millions of tourists over the years, and she’s still packing them in now. London is booming with visitors and hotels are full.

 

When her coffin was being driven from Balmoral to Edinburgh, use cameras in a helicopter followed the procession for the entire six-hour journey. Viewers were treated to the glorious beauty of the Scottish Highlands, villages and then Edinburgh. You cannot buy that sort of publicity.

 

Do you think Scotland will benefit from six hours of free publicity? Hell yes!

 

Prince Charles is a brand William and Kate are a brand and Harry and Megan have shown how are you can literally monetise the brand to the tune of millions of dollars.

 

Imagine if the Queen has gone down that road? I’m only saying this to illustrate the untold value of the royal band which goes back to UK PLC at large.

 

Hotels, restaurants, bars, shops, airports, taxi drivers, support staff and thousands of workers all benefit from tourism, which is one of the biggest industries in the UK. There is no doubt that the rules have contributed hugely to UK tourism and the wider economy.

 

How much is the Royal Family ‘brand’ worth?

 

In 2017, business insider.com estimated the royal family ‘s brand was worth £67 billion and said that the royal family contributes £2.4 billion to the UK economy every year.

 

What is world’s most valuable brand?

 

It used to be Coca-Cola but is now dominated by recently formed tech and Silicon Valley companies.

 

According to Kantar BrandZ the top 10 most valuable global brands are:

 

1.      Apple

2.      Google

3.      Amazon

4.      Microsoft

5.      Tencent

6.      McDonalds

7.      Visa

8.      Facebook

9.      Alibaba

10.   Louis Vuitton

 

Source: Kantar.com

 

The Apple brand is estimated to be worth nearly $1 trillion with Google and Amazon not far behind.

 

China has two companies in the top 10, Tencent and Alibaba, and the only non-US company is Louis Vuitton a French company.

 

What can you do to develop your own brand?

 

What can you do transform your finances and become financially free?

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